Russell Simmons Relaunches Argyleculture Menswear

Business mogul Russell Simmons was joined by friends and fashion lovers to celebrate the relaunch of his Argyleculture menswear collection, which will roll out this fall.

On hand for event, included stylist Jason Bolden, TV personality AJ Calloway, actor Boris Kodjoe, actree Taraji P. Henson, Kimora Lee Simmons, Angela Simmons, David Rosenberg, and “Love and Hip Hop” stars Teairra Marí, Emily B.

Targeted for the “urban graduate,” Argyleculture features an edgy, preppy style, featuring sophisticated argyles, plaids and strong colors present through the sportswear line.

For this launch of Argyleculture, Simmons has partnered with designer Joseph Abboud, who added his take on the traditional preppy line. The collection will be available in Macy’s this fall.